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📅 2026-11-02 ⏱ 90 min episode · ~2 min read 📝 Transcript · 14,687 words 👁 1 views 🎙 Paul Eastwick

How Love Really Works

Hidden Brain · · Transcript & summary by WhipScribe

It replaces the checklist approach to dating with research on how attraction and compatibility actually form, then shows how to catch yourself misreading a partner.

In this episodeShankar VedantamPaul EastwickEdward LemaySamantha JoelUniversity of California, DavisUniversity of MarylandBonded by EvolutionTime magazineAbout TimeJoe RoganJordan PetersonHidden Brain Plus

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▸Notable quotes

“Mate value discrepancies don't predict how a relationship is going to go.” Paul Eastwick · at 30:31 — open in the transcript →
“Social projection is a bias where we assume other people are more like us than they really are.” Edward Lemay · at 58:05 — open in the transcript →

▸What this episode covers

Hidden Brain host Shankar Vedantam takes aim at a popular model of romance: that everyone carries a fixed score on a one-to-ten scale, that men and women shop for opposite things, and that the right match can be spotted from a list of traits. UC Davis psychologist Paul Eastwick calls this bundle the EvoScript and argues it survives mostly because influencers and dating apps amplify it. His evidence comes from speed-dating studies, where stated wish lists barely forecast real attraction, where ambition appeals about equally in men and women, and where machine-learning models built on self-reports could not predict which pairs would click.

The alternative Eastwick offers is that compatibility is something two people make. Shared rituals, in-jokes and a common story are what hold relationships together, and those cannot be read off a profile in advance. Because strangers agree on looks but acquaintances disagree widely, the practical route to love runs through friendships, mixed social networks and staying open to people who do not fit a preconceived type. He illustrates it with his own path to his partner Allison, which began with years of conference encounters and was sustained by a long-distance cooking ritual.

The second half turns to the stories couples tell about each other. University of Maryland psychologist Edward Lemay explains social projection, the habit of assuming a partner thinks and feels as we do, and responds to listener accounts involving chivalry, children, past partners, an age gap and a husband's trauma. He extends the idea to politics, where false consensus distorts how voters and lawmakers read each other, and to lonely people who attribute human feelings to AI companions. His remedies are frequent check-ins, reassurance, gratitude and compassion, with the caveat that projection can be reduced but never fully switched off.

▸About the guest

P
Paul Eastwick

Psychologist at the University of California, Davis, who studies attraction and relationships with speed-dating research, and author of Bonded by Evolution, the new science of love and connection. University of Maryland psychologist Edward Lemay joins later to discuss projection.

▸Key takeaways

01Paul Eastwick, a UC Davis psychologist, finds that the traits people say they want in a partner barely predict whom they actually like face to face.
02Eastwick's research shows strangers agree on a person's attractiveness, but once people know someone, ratings of that same person spread from a 3 to a 9.
03On dating apps women in Eastwick's data said yes to only 5% of men while men stayed near 50%, a selectivity gap far wider than at in-person speed dating.
04Samantha Joel fed machine-learning models troves of self-reported traits and goals from speed daters, and they predicted 0% of which pairs would click.
05Eastwick concludes compatibility is created through shared rituals and in-jokes, like the matching FaceTime dinners he cooked long distance with Allison.

▸Questions this episode answers

Q1What is the EvoScript that Paul Eastwick criticizes on Hidden Brain?

Paul Eastwick, a UC Davis psychologist, uses the term EvoScript for a pop version of evolutionary psychology with three claims. Everyone has a mate value on a one-to-ten scale that sets their dating prospects, men and women want very different things, and short-term and long-term mating are separate strategies you must pick between. He says influencers have exaggerated these ideas and that mate value gaps do not predict how relationships go or whether they end.

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Q2Why does Paul Eastwick say dating apps make women seem far pickier than they are?

Paul Eastwick says women are somewhat more selective than men when people meet face to face at speed dating, but the gap is modest. On dating apps it becomes extreme: men still say yes to roughly half of profiles while women say no to about 95%. He argues this app-driven gap leaves men feeling rejected and feeds manosphere stories that blame women or feminism for what is really an effect of the apps.

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Q3Can machine learning predict romantic compatibility, according to Samantha Joel's research?

No. Psychologist Samantha Joel, working with Paul Eastwick, gave machine-learning models everything speed daters reported about their traits, preferences, goals and desires, and asked the models to predict which pairs would hit it off. Eastwick told Hidden Brain the models predicted exactly 0% of the compatibility between two people, even though some pairs clearly liked each other and others did not.

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Q4How does Paul Eastwick explain that compatibility is created rather than found?

Paul Eastwick ties compatibility to the history two people share: rituals, in-jokes, customs and the story they tell about themselves as a couple. Because that history has to grow, he says it cannot be predicted before two people start building it. His own example is the long-distance relationship with his partner Allison, in which they cooked the same dinner over FaceTime several nights a week, a ritual they still keep.

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Q5Do men and women want different things in a partner, according to Paul Eastwick?

Paul Eastwick says the differences are much smaller than the popular script claims. In speed-dating studies men said they valued looks more and women said they valued ambition and earning potential more, but at the events ambition made both men and women slightly more appealing, with no gender difference. In ongoing relationships both want a partner who supports them and celebrates their successes.

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Q6Why does Paul Eastwick say people should not fear the friend zone?

Paul Eastwick says that unless a friendship keeps reopening the pain of unrequited love, the friend zone is useful. Among heterosexual men and women, having more friends of the other gender predicts a higher chance of starting a relationship in the following months and years, because friends introduce you to friends of friends. He met his own college girlfriend through a classmate named Crystal who kept pulling him into new groups.

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Q7What does Edward Lemay say about projecting our feelings onto a partner?

University of Maryland psychologist Edward Lemay says people routinely assume partners share their personality, values and feelings about the relationship. Projection can help by making people feel secure, validated and understood. It can also hurt, for instance when someone tempted by others assumes their partner is too. He says it usually happens without people noticing, and open communication reduces it without fully extinguishing it.

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Q8How does Edward Lemay suggest handling a partner who projects their fears onto you?

Edward Lemay suggests first giving clear reassurance about your feelings, but warns that reassurance has limits. If the fear keeps returning, the partner may need to recognize the insecurity as their own. He praised a listener named Linda, married 43 years, whose therapist had her husband post notes saying everything she does comes from love, and he said both partners share responsibility for getting perceptions right.

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▸Transcript

Our own transcript of the public episode, with a timestamp about every 90 seconds. Tap a timestamp or the link button on a paragraph to copy a link that opens this page there.

0:00This is Hidden Brain. I'm Shankar Vedanta. In the 2013 romantic comedy, About Time, a young man and woman meet each other for the first time. He has that look on his face, like he's been struck by lightning. She looks like she's been struck by the same bolt. They are hesitant. They look at each other shyly. She awkwardly starts to leave when he asks her for her number. She agrees to give it to him. He hands her his phone. She puts in her number and hands it back. She tells him her name. It's Mary. Mary. Okay. I thought this phone was old and s***, but suddenly it's my most valuable possession. The bolt of infatuation is a rom-com cliché. Two strangers lock eyes and the universe clicks into place.

0:56Their instant attraction is a cosmic checkmark, a sign these two individuals have found the one person on the planet who is meant for them. A steady diet of these scenes has conditioned all of us to believe that if the sparks don't fly in the first five seconds, we're in the wrong movie. But in the messy, unscripted reality of our own lives, is this cinematic thunderbolt a reliable guide to the human heart? This week on Hidden Brain, and in a companion story on Hidden Brain Plus, we explore the counterintuitive science of attraction, and why the qualities we think we want in a partner have surprisingly little to do with whom we actually fall in love. Support for Hidden Brain comes from Pacific Life Insurance.

2:03You make promises throughout your life. For nearly 160 years, Pacific Life has been helping you keep them by protecting those who matter most. Pacific Life, the power of a promise. Ask a financial professional how Pacific Life can help you create a more confident financial future. Pacific Life Insurance Company, Omaha, Nebraska. And in New York, Pacific Life and Annuity, Phoenix, Arizona. Support for Hidden Brain comes from Pfizer. If your brain still remembers how to use a card catalog or find a number in a phone book, then remember this. RSV can be a serious respiratory virus, especially if you're over 50 with certain health conditions or over 75. There's no prescription treatment, but one dose of a vaccine can help protect you.

2:52Find out more at PfizerForAll.com. Pfizer, how it do yesterday. Support for Hidden Brain comes from Dell. This Black Friday, give a gift that goes beyond the box, the Dell XPS 13 laptop. It's the thinnest, lightest XPS laptop yet, with a long battery life, beautiful design, and powerful performance with Intel Core processors. Find perks like Dell rewards, fast free shipping, and flexible financing. Head to dell.com slash deals. That's dell.com slash deals. Over the last 200 years, there's been a profound shift in the way people find mates. Instead of having our families or clans pick the people we marry, we go scouting for soulmates ourselves. We pour over photographs in dating apps, scroll through social media to gauge if we share the same tastes in movies and

3:58music, and quiz mutual friends. The underlying intuitions here are so obvious that they barely need explanation. We know what will make us happy, and we want someone who checks all our boxes. At the University of California, Davis, psychologist Paul Eastwick has some bad news for you. Your intuitions about what you want from a romantic partner are not always reliable. Paul Eastwick, welcome to Hidden Brain. Thank you so much for having me, Shankar. Paul, I want to take you back on your own journey of discovery into the science of mating. Back when you were a teenager, you had a girlfriend who broke up with you. Tell me what happened and also what happened next. So, you know, it was one of those early adolescent romances, and I was very much in love with her,

4:58but it didn't last. You know, this happens, but it was pretty crushing. Nevertheless, I soldiered forth, and I remember shortly after that breakup, being at a cabin with my parents over the summer, and they got Time magazine. And there was this issue of Time magazine with a broken wedding band on the cover on a stark black background, and the headline was, Infidelity, It May Be In Our Genes. Hmm. And I read the article. It was very interesting, but also pretty distressing because the article was about this new science and all of the things that folks were discovering about the way that human attraction and human relationships work. And it wasn't a happy story. It talks about how people are often looking to trade up,

5:54to get better partners, how men and women are really, really different from each other. And it just seemed to be speaking to me like, oh, I wonder if these are some of the reasons why you were broken up with. This thing was never meant to last, was it? And yeah, it definitely made an impression on me at that age. Now, I understand that your ex-girlfriend went on to date your best friend. Now, obviously, you and your girlfriend weren't married. You had already broken up, so this is not really infidelity, but it must have raised some questions in your head. Yeah, it definitely did, because you realize, like, you know, if this thing is a dog-eat-dog competition, this feels terrible. And as thrilling as it had been to be in what was really my first romantic relationship, according to this article, it's always going to be like this.

7:07I'm perpetually going to be scratching and clawing my way to get somebody who's, you know, as attractive and desirable as I am, and they're always going to be looking to trade up on me. So it was certainly a fear-inducing moment. So later on, you got some advice from a friend about how to become more successful in attracting women. This friend gave you a set of rules, I understand? He looked at me and he said, OK, we have a little work to do here. OK, we need to improve these clothes. Where are you shopping? You need to spend a little more money on the clothes. OK, now we got let's do a little bit more working out here. OK, can we can we hit the gym a few times? And goes on to list several ways that I can make myself more desirable.

8:07He's genuinely trying to help, but they all really focus on like what I can do to boost my attributes. And, you know, that's sort of his general strategy here. And in some ways, this matches the story that you are in a competition with other men. Women are choosing the best partner and you need to claw your way up. Maybe you're a six right now and you need to claw your way up to an eight if you're going to have a chance. Yeah, exactly. And he had this great quote, which was, look, man, you and I, we're not tens, and it's not going to come as easily for us, but we can still play in this game, too. And I use the term game intentionally because that was what it felt like. We were just going to have to put in a little extra work, and this is how many people think about dating and what we do when we

9:08experience dating struggles. We got to level up. We got to boost our attributes. This idea is very common. Eventually, you met a woman named Lauren with whom you felt a mutual attraction. But Lauren was torn between you and another young man. Describe the situation and how it turned out, Paul. Yeah, so, you know, he seems my rival here. He seems all right. But I think this can't really be a threat because he's a very strange fit with her. And I know Lauren enough by oh, we're going to be getting our own apartment soon and paying our own rent and getting real jobs with benefits. And we have similar interests. I mean, we even sound amazing singing together because we more or less have the same singing range. And

10:20that's not exactly common. And so even though my romantic success up until this point, I would call middling, but I'm pretty sure I can't lose this one. I know I'm what she's looking for. version of the scenario you described brought to life. You're actually in competition with another man and you have a woman choosing between the two of you. I imagine you must have gone to some lengths to make yourself as interesting and as attractive as possible. I did. But at the time, I think the thing I was focused mostly on was highlighting our similarities and all the ways that I fit what exactly she was looking for in a partner, right? I mean, trying to highlight those points of connection between the two of us.

11:13So after a little while, she asked me to meet in this bar. And it's a bar he's not going to be there. This isn't really his scene. And she says, you're exactly what I've been looking for. You're smart. You're accomplished. And we have pretty much everything in common. But I'm not feeling it. And I'm choosing him. And I'm thinking, wait a minute. Can we just look at the scoreboard here? Check all the boxes. You know, she knows it. I know it. She should be feeling it. Why isn't she feeling it? of confusion, realizing that, I guess, you know, meeting all of what somebody's looking for in a partner isn't always going to work out. Paul's romantic misadventures are probably familiar to you. You too may have found yourself bewildered by the vagaries and unpredictability of romantic

12:24attraction. When we come back, one reason we get love so wrong is because the model we have in our heads is flawed. You're listening to Hidden Brain. I'm Shankar Vedanta. Thank you. works. Principal also knows how much those employees mean to your business. You need them. They need benefits. Work with Principal so they can help you help your team with a retirement and benefits plan that's right for them. Principal Life Insurance Company, Des Moines, Iowa. Support for Hidden Brain comes from Quince. The best pieces in your closet are the ones you can count on, whether you're heading to work, going out, or keeping things casual. And this time of year, quince makes finding something great for everyone else just as easy. Quince focuses on high-quality

13:36staples made with premium materials like 100% Mongolian cashmere, 14-carat gold, and Italian leather. All timeless, versatile pieces that feel special to unwrap and become everyday favorites long after the holidays. Give the gift of quality this holiday season. Download the Quince app for app-exclusive offers or go to quince.com. Get free shipping on your order and 365-day returns. Now available in Canada and the UK too. And when Quince asks where you heard about them, let them know it was Hidden Brain. This is Hidden Brain. I'm Shankar Vedanta. Spend a minute on YouTube or social media and you'll hear lots of advice on how to find true love. Manifest your ideal partner in a few easy steps.

14:26Let's talk about how to actually get a boyfriend. I'm the oldest sister. I did all these things. Where's the girlfriend? I'm confused. By the end of these 10 days, that is really going to be your man. You're tired of being the only single one among your friends, and every time you like a girl, you end up in the friend zone. This advice may be well-meaning, but that doesn't mean it has much evidence supporting it. In recent years, researchers have tried to study questions related to love and compatibility. At the University of California, Davis, psychologist Paul Eastwick has found that one popular theory about love often has the loudest voice in the room. Paul, the field of evolutionary psychology

15:08has developed a distinctive view about how men and women meet and mate and relate to one another. That view has been amplified and exaggerated by voices in the popular culture, producing what you call the EvoScript. What is the EvoScript? So the EvoScript contains three central ideas, and I think these ideas will be familiar to many folks. One is that we all have this thing called a mate value. You can imagine a value on a one to 10 scale that kind of pinpoints where you are in terms of what you can offer somebody as a romantic partner, and that this value determines how well you're going to do out there on the mating market. The second component is the idea that men and women are quite different. They want different things out of their relationships.

16:12They're motivated by different concerns. And the third component is this idea that there's a fundamental distinction between short-term and long-term mating, and that people use different strategies when they're pursuing different kinds of partners. And importantly, like you might be good at one of those things or the other, and you kind of got to pick a lane. So those are the three central ideas in what I call the Evo script. Now, as a young man, you heard versions of this when your friend was telling you to, you know, lift weights in order to attract women. It was, in fact, a version of the Evo script. Yeah, exactly. I mean, that was really the mate value idea in a nutshell, that, look, maybe I'm a six if I don't really do anything to improve my attributes. But if I work out and I

16:59try to be a little funnier, maybe work on my confidence. Maybe I can, you know, work my way up to a seven or even an eight on this made value scale. And it's going to affect how easy things are for me when I'm trying to talk to women at bars or talk to women at parties. And if online dating had been around then, it would have affected how well I could do it online dating too. One of the problems that you've identified with some of the ideas in the Evo script has to do with the difference between asking someone to look at a set of photographs in a lab and pick out people they're attracted to and looking at how people behave in the real world. What's the difference, Paul? Well, here's one really central difference. When we're looking at photographs and when we're meeting strangers, too, there's reasonably good consensus about who terms of their physical attractiveness. You know, which ones are likely to be more romantically successful.

18:07It's going to be the folks that are rated as more attractive. But I think what this idea misses is that our consensus about somebody's attractiveness actually goes down as people get to know each other over time. So here's what that means. If this person that we're evaluating, let's say that the consensus is that they're a six. Well, when we were looking at photographs, yeah, some people say seven, some people say five, but we're pretty tightly clustered around that six. As we get to know folks, now some people think this person's a three, but some people think they're a nine. And this is really key because relationships are going to work best when two people find each people to believe that we are their soulmate.

19:16We require one person to believe that we are their soulmate. Yeah, I mean, and you know, it matches up pretty well with what our ancestral past was actually like. I mean, this deluge of potential partners that we experience here in the 21st century, in any kind of modern urban context, we did not meet this many people when we lived on the savannah 100,000, 500,000 years ago. You probably lived in a group of 50 people. There might be a couple other groups nearby, but we're talking 150 people total. How many are your age and your preferred gender? It's not going to be all that many people. So we had to make it work with a small number of options. But within this small group, you at least had the luxury of getting to know these people over time.

20:10And that would have opened up the possibility that you could find somebody who was especially appealing to try and get at these questions, Paul. These studies have generated some surprising discoveries. One of them is that although most of us say that we have a type, what we say we want in a partner isn't what we actually choose when it comes to partners. Unpack this idea for me. Yeah, so this is fascinating. And look, there's been a lot of really interesting research asking people about the traits that you might want in a partner. So if I were to ask you this question, you know, maybe you'd come up with things like, well, I really want to be with somebody who's intelligent, and somebody who who's adventurous and somebody who's funny.

21:08OK, so these are three attributes that really appeal to you specifically. I think the assumption here is that if I were to set you up with people who had those attributes as opposed to some other collection of attributes that you'd like those partners more. This gets at this distinction that I think is really key, the distinction between what people say they want in a partner, those three traits you listed, and what people actually want in a partner when they meet people face-to-face. So we do studies where we introduce folks to potential partners. And it's true, if I introduce you to somebody who has those three qualities, you're probably going to like her more. But the tricky part is this.

22:08If instead she had three different qualities, she was especially attractive and sociable and a really supportive, kind person, you would have liked her just as much, even though those weren't the three things that you listed. In other words, the things that we say we're looking for don't match up all that well with the traits that actually appeal to us once we meet folks face to face. In some ways, this goes back to what happened with you and Lauren, Paul. On paper, you were perfect for Lauren. If she was drawing up a list of attributes, you would have won. But she wasn't, and so you didn't. Yeah, I think that's exactly right. And, you know, I might wish that she had been doing that, but that wasn't the process that she was using.

23:03Nevertheless, I think her experience is probably a common one, that we meet people who seem to check all the boxes and we just don't quite feel it. Alternatively, what it's going to mean is that sometimes you meet somebody and they're not the person that you would have drawn up ahead of time, but now here they are in front of you and there's just something about them. I think this is a very common experience, and we see it all over the place in the data. I'm wondering, Paul, if you have an intuition of why it is that our stated preferences don't match what economists would call our revealed preferences, what we actually choose. Is it because we actually have many, many preferences, and when we're asked to pick,

23:58we pick the top three that we think are the most salient without realizing that we, in fact, have probably hundreds of preferences that go into our judgment of another person. I think this is a very useful way to think about it. Yes, that part of the issue is that it's computationally very complex to think about all the attributes that somebody might have. If we look at more than somebody's three deal breakers and we expand it out to 35 traits, we can start to make a little headway on why you like one person but not somebody else. But even then, we're not getting close to explaining the full detail why it's this person that really appeals to you. It's also the case that the weights that we have attached to these different criteria might in fact be hidden from us. In other words, I could say that I want somebody who's funny and

24:56somebody who's adventurous, but how important is funny versus adventurous versus attractive versus outgoing versus kind? All of these weights might be different and I might not know the precise weighting that I myself have inside my head. I think that's exactly right. And look, we don't get to date enough people in our lives, most of us, we don't get to date enough people to do all the proper comparisons and all the proper introspection to figure out those complexities. So, you know, we're working with only a few samples here as we're going about trying to choose a partner. So I think for that reason, too, yeah, our introspection is a little bit limited, especially in this context because of how complex it is.

25:56A central claim we hear from the Evo script is about differences between men and women when it comes to their preferences. This script suggests that the romantic currency for men is their wealth and status, and the romantic currency for women is looks and attractiveness. It's also worth noting, of course, that we're talking about heterosexual men and women in this context. You say the important question is not whether these things matter, but how much they matter, Paul? This was one of the first things that we got into when we started studying what makes people initially attracted to each other in live interaction contexts. We were interested in speed dating because this was a new idea at the time, about 20 years ago. You could introduce people to each other, have them

26:38go on short four-minute dates, see who clicked and who didn't. And we were comparing what people were saying beforehand about what their preferences were with what they actually liked at the events. So our participants, you saw the typical gender differences. Men would say they care about attractiveness more than women, and women would say they care about earning potential and ambition more than men. But we'd have them go speed dating. And what you'd see is that for an attribute like ambition, yeah, the ambitious men, they would be liked by the women a little bit more than the unambitious men. But when you flipped it around, the ambitious women were liked a little bit more than the unambitious women. And there was no gender difference in the draw of a person's

27:32ambition in that initial attraction context. And that was the first clue that, well, men and women might be showing some differences over here, but they're not showing it over here. It's also the case that when you look at what men and women share in terms of what they're looking for in a partner, the things that they share in common turn out to dwarf the things that in fact might be distinctions. When you look at ongoing relationships, gender differences are not especially common. The things that men want, you know, men are looking for somebody who's going to support them, who's going to celebrate their successes, who's, you know, going to be there for them. And that's what women want too. They want somebody who's going to support them and celebrate their successes. Ongoing relationships, they work like attachments.

28:32People bond to each other and they go to each other when they need support or they need encouragement or they want help thinking through a problem. And men and women can do this for each other in close relationships all the time. It's really the core of what a relationship is. And there's not much in the way of gender differences in terms of what folks provide for each other. I want to talk for a moment about how ideas from evolutionary psychology have left the halls of the academy and are now being popularized and sometimes exaggerated by influencers like Joe Rogan or Jordan Peterson. Let's listen to a clip of some of these voices. If you want to be a viable option for very attractive women, you need to listen to what these women actually value.

29:27If that woman is, say, a seven and he's a six at 28 years old when they get married, and now they get to be in their 30s, their mid-30s, and suddenly he's made partner in the law. Well, here's how women solve it. Throw the men in a ring. Let them compete at whatever they're competing at. Assume that the man who wins is the best man. Marry him. It makes sense to kind of strike when the iron is hot, and the iron is hot for women when they're young. It's a biological solution. I find it striking, Paul, that so many of the people making these arguments are men, and they're primarily making these arguments to other men. What do you think is going on here? Yeah, I think this worries me a lot. For a long time, we've had the

30:06idea that desirability is a project. That's my friend giving me dating advice all those years ago. But it's really gotten amped up now. And people think that the main way to attract and keep a partner is to boost your attributes and to out-compete other men. I don't know how to say this other than none of those things are going to predict what's going to happen in a relationship. Mate value discrepancies don't predict how a relationship is going to go. They don't predict breakup. We know this. We've known this for a very long time. So I think this idea is very, very tempting, especially in an online space where people are mainly evaluating looks, but it just doesn't describe real-life interactions

30:54between men and women, especially in contexts where they are getting to know each other over time. You say that online dating apps unhelpfully amplify differences between heterosexual men and women. How so, Paul? Yeah, this one is remarkable. And I think this has now contributed to some real misunderstandings about men and women. So when we looked at speed dating, now this is people meeting each other face to face. Do you find that women are pickier than men? You do. It's not a gigantic effect, but it's there. And to put specific numbers on it, when speed dating, men were saying, yeah, I'd like to go on a second date to about 50% of the men that they would meet. So that's a difference, but it's not a gargantuan difference.

31:50When you look at online dating, it's still 50-50 for the men, and the women are at 95% no and only 5% yes. That is a gargantuan gender difference in selectivity that wouldn't be happening if people were meeting face to face. So I think like when men in particular feel frustrated and they feel like women's standards are too high, that is being driven by behavior on the apps, we wouldn't be feeling that way. If we were out there socializing in person, or, you know, meeting people in groups, meeting people organically, it wouldn't feel quite so demoralizing. And so this is one way that the gender differences online, they're much, much bigger than what we experience in real life. I'm wondering if the rise of online dating is connected with the rise of the

32:52manosphere, Paul. If men feel like they're being rejected 95% of the time, it becomes easier to tell a story that women are, you know, drawn only to the guy who has the most money or the guy who has the corner office. I think that is unfortunately true, that these things have unintentionally fed each other. And what men who are only using online ways of meeting partners, what they're feeling is that if I'm not in that upper, upper tier of men, I'm not going to get any attention whatsoever. And the insidious part is then they turn it around and they say, well, this is something about women, or this is something about feminism. And what they're not noticing is, no, it's driven by the apps. It's

33:35the apps that are causing this. But they start attributing it to something in our culture or in women. And that's the part that really creates a lot of toxicity. We've been talking here mostly about heterosexual couples. What does the research have to say about same-sex relationships, Paul? It's a great question. So, you know, when we're looking at what makes a relationship feel fulfilling, you know, the support you derive from another person, the way that they celebrate your successes, all of those things are just as true in same-gender couples. Is there any evidence that couples who are gay in some ways are looking for different things when they're two men and when there are two women? You know, there's not a lot of research on this, which is deeply unfortunate.

34:33We did run one speed dating event for gay men several years ago. look at what these men were attracted to in terms of their actual preferences, like what they actually liked at the speed dating event, they really do look like the mixed gender couples. You know, they like partners that are attractive, yes, but they also like these men more when they seem ambitious, when they seem smart and supportive and funny and kind and all of those great qualities. So generally speaking, we see more or less the same thing. But the research on this, looking at live attraction, is actually still pretty limited. You and your colleagues, notably the psychologist Samantha Joel, have looked for evidence that compatibility between two people can be predicted in advance by knowing a lot about the people

35:23involved. What have she and others found on this ball? Okay, this is a fascinating set of studies that Samantha Joel has conducted. So what we tried to do was get at this question of what makes two people compatible when they meet each other for the first time. Now, we kind of suspected at this point, matching based on deal breakers, we know this doesn't work all that well. And we know that similarity isn't a great predictor of who's going to like whom. But we thought, look, we have these speed dates. These folks told us all of these details about themselves, their traits, their preferences, their goals, their desires. Surely we can take all the information that you reported about yourself and all the information that your dates reported about themselves and use machine learning to match up who's going to be especially compatible when they meet at these speed dating events.

36:26And what we found was that when it comes to compatibility, we could predict exactly 0% of what makes two people compatible. It is not possible to do with troves of self-reported information about who you are, that there was compatibility there. Some people really liked each other and some people really didn't. But thus far, When we come back, what science can teach you about finding your soulmate. You may also want to check out our companion story about online dating on Hidden Brain Plus. We examine how dating apps mislead us about what we want in our romantic partners. If you're a subscriber, that episode is available right now. It's titled The Online Dating Trap. If you're not yet a subscriber, please visit support.hiddenbrain.org

37:46or apple.co slash hiddenbrain. You'll instantly have access to all our subscriber-only content, including past episodes. Again, that's support.hiddenbrain.org or apple.co slash hiddenbrain. You're listening to Hidden Brain. I'm Shankar Vedanta. Support for Hidden Brain comes from Southern New Hampshire University. The brain isn't fixed. It's flexible. That means we're always capable of transformation. A master's degree from SNHU can help you build the skills to become whoever you want. A leader, career changer, dream chaser. With no set class times and low online tuition, SNHU makes grad school possible because it's never too late to learn something new. Get started at snhu.edu slash brain. SNHU makes grad school possible because it's never too late to learn something new.

38:49Get started at snhu.edu slash brain. Support for Hidden Brain comes from LinkedIn. Hiring for a small business is hard. LinkedIn Hiring Pro acts like a helpful hiring partner. Chat with it about what matters most, compare candidates side by side, and share feedback like, I want someone with more hands-on experience. Hiring Pro adjusts and surfaces candidates who fit your needs. Get started by posting your job for free at linkedin.com slash hb. Terms and conditions apply. This is Hidden Brain. I'm Shankar Vedantam. Have you found yourself stymied in your search for love? Do you have a question or comment about the scientific research into romantic compatibility? If you're willing to share your question, comment, or personal story with the Hidden Brain audience,

39:46please find a very quiet room and record a voice memo on your phone. Two or three minutes is plenty. Email the file to us at feedback at hiddenbrain.org. Use the subject line, finding love. Again, that's feedback at hiddenbrain.org. Paul Eastwick is a psychologist at the University of California, Davis. He is the author of Bonded by Evolution, the new science of love and connection. Paul, most of us believe that compatibility is something that we find in the right partner. That's why we spend so much time looking for a partner who checks all our boxes. You say that this model is wrong. If compatibility is not something we find, what is it? I think compatibility is tightly tied to history. The story that you have with a particular person and how that story evolves and changes over time.

40:48I think this is easiest for people to intuit when they think about an ongoing relationship, that if this is somebody that you've had in your life for a long time, and it doesn't necessarily have to be romantic, but what you have with this person is a whole set of rituals and in-jokes and customs and patterns in the way that you engage with each other. And that in many ways, it's all of those stories and patterns that give our relationships life. And those are the things that if we grow them in the right way, create compatibility between two people. And it's just very difficult to predict how all that growth is going to happen before we, you know, sit down and do it. It's almost like a gardening metaphor

41:40here. You have these two saplings and they basically are growing together and they're entwining and intertwining and supporting one another. And, you know, 10 years later, we say, of course, well, you know, they're clearly supporting each other. They're compatible, but that's not a compatibility they found. It's a compatibility they created. Yeah, that's exactly right. You know, this is something that we look at, too, in the research. We ask people to report about their rituals, their stories, their in- relationships on those particular days. And it's not just about spending time together or doing fun things together. It's about remembering and revisiting our story, our in-jokes, who are we and what have we constructed. It is a really central

42:40part of what a relationship is. And I just think it's easy to miss how central this is. So in order to begin creating compatibility, we do, of course, have to find someone to create this compatibility with. You say a key way to do this is to tend to our social networks, our friends and our acquaintances. In your own life, Paul, a friendship with a woman named Crystal helped to lead you to romance. Tell me that story. Yeah. So Crystal was somebody I knew from a small class at college. Small classes are so key because you get to meet new people who aren't exactly like you. And so Crystal was very good at connecting people. And so sometimes in the cafeteria, she would wave me over and sit in this group of folks that I didn't know.

43:32And I remember this woman, Amanda, and one day I'm sitting next to her in the cafeteria and she shows me, oh, she's got a glass with a little bit of Sprite in it. And she shows me, you take your Froot Loops, okay? You get that whole milk, all nice and sugary. And now you pour the milk into the Sprite glass and bang, you get an instant solid goo. And I'm like, wow, I like this girl. This is cool. Love is very strange, Paul. It's very, very strange. Okay, so we spend a bunch of time hanging out, but it's always in a group. And I can't find a way to make my feelings clear to her exactly. And so we have this sleepover in somebody's room with a bunch of sleeping bags. And we end up in spots close to each other and we sort of inch

44:28toward each other we can both tell there's something there and we kiss and we're trying to make as little noise as possible because there's so many other people in the room it's all very electric but the funny part is that the next day we finally steal away for a second. We're like, OK, we should date. And that's the first time we've been alone together. We've been getting to know each other over this period of time. There's already a real relationship there. But it's been a relationship that's a dyad nested within a network. And I think it was not only the network that brought us together, but it was the network that was starting to form who we were. What were the things we had in common? What was our story going to be? And I just romantically interested in him or her, but I got friend zoned.

45:34It's a term that's meant to convey the horror of unrequited love. You say that we shouldn't fear the friend zone. Why not, Paul? Yes, it took me a long time to get to this point where I refused to be afraid of the friend zone. Why not, Paul? Yes, it took me a long time to get to this point where I refused to be afraid of the friend zone. And I think that, look, unrequited love is very painful. And if being in the friend zone means that you are reminded of that unrequited love all the time, then you shouldn't be in that friendship. But sometimes what the friend zone means is, I was into you and you weren't into me, but we kind of like each other as friends. Let's get to know each other and maybe we can introduce

46:17each other to different people and our networks will continue to grow and change. When you look at heterosexual men and women and you look at what predicts who's going to get into a relationship, you want to look at how many friends of the other gender they have. That predicts a higher likelihood that they'll form a relationship over the next several months and years. And the reason why is that they're going to introduce you to other friends or friends of friends or friends of friends of friends. And this is how romantic relationships form. You suggest that as we socialize with friends, we should follow an open casting approach about potential romantic partners. What does this mean? Essentially, all I'm advocating for is that you don't rule somebody out based on what they look

47:10like on paper. Often, when we meet somebody who's not exactly from our sphere, yeah, maybe they have a very different background from us, or they have generally different interests, maybe even different values, not to necessarily write them off right away. Because many times, even if there are certain ways in which your values are really different from somebody else, you can find other things to connect over. If we're really looking for a particular narrow type, I think it's going to be more frustrating than it needs to be. And of course, if you buy the idea that we have, in fact, many, many traits and preferences, even though we articulate only two or three when we say what we're looking for,

47:56then every potential romantic partner we meet is an opportunity to learn about our own preferences. You might meet somebody new and say, oh my gosh, I really find this person attractive even though this person doesn't check any of my boxes. And that tells me something about myself that I didn't know before. Yeah, I think that's right. I mean, this is one of the cardinal rules of close relationships is that good relationships help us to grow and change. I think there is a common misconception that you gotta be the perfectly honed version of yourself. I mean, is a common misconception that you got to be the perfectly honed version of yourself. I mean, getting back to that desirability as a project

48:29idea, it's very easy to close ourself off to those possibilities if we have too much of a rigid sense of who we are. A reminder that if this conversation has stirred memories of your own experiences on the dating scene, or if you have a question or comment about these ideas, please find a very quiet room and record a voice memo on your phone. Two or three minutes is plenty. Email the file to us at feedback at hiddenbrain.org using the subject line, finding love. Paul, I understand that you yourself now are happily partnered. I wonder if you can share how your relationship got off the ground and whether it mirrors any of the signs that we have discussed today. So my partner, Allison, and I, we met for the first time in 2007 at a conference.

49:27We're both social psychologists. We go to many of the same conferences. And I remember the first time I met her, we were seated at the same table. And she has no memory of this lunch. But I noticed her, and I had several central takeaways, one of which was that she was very charming and very funny. And I was also very impressed and intimidated because she was my competition because we're both applying for faculty jobs at this moment in time. And, you know, her research record is very fancy at this time. It's much fancier than mine. And, you know, she ended up getting many, many job offers. We stayed in touch over the years through the process of attending conferences, being part of the same field. We were in and out of other relationships. But those conferences and

50:20things were how we stayed connected to each other. And now fast forward several years and we have jobs in different places and we start dating each other. But now we're long distance. at our different faculty positions in different parts of the country. And we're struggling to maintain a sense of connection to each other while we're dating long distance. And so we make a point several nights a week of having dinner together and not just having dinner together, but also buying the same ingredients to make the exact same dinner paired with, if we could, the same wine. And, you know, at the time, I knew a lot about wine, but she didn't. She knew a lot about cooking and I did not. So we'd meet over FaceTime and I would get a bonafide cooking demo with actual vegetables.

51:16And I would imitate what she was doing. And so in this way, you know, I learned how to cook like a healthy adult, and I imparted to her everything I knew about wine, and this was how we stayed connected. And, you know, now we live together, but we've kept this ritual in various forms, and it's still a way that we remain connected. I mean, even today, we try not to have too many dinners apart in a row. And I think it's a good illustration of how compatibility works, because it helped us to feel like we were inhabiting the same space. But it wasn't really predictable that this was going to be the ritual, this was going to be the pattern that we were going to develop. It this was going to be the pattern that we were

51:58going to develop it wasn't predictable from our interests or our preferences that this was where we were going to land but even today it's like this major piece of scaffolding that keeps our relationship upright you know even when we're busy or stressed When we fall in love, we often have a long list of positive traits that we see in our partner. We think they are beautiful inside and out. They are smart, clever, and kind. They can do no wrong. But as Paul Eastwick's research suggests, compatibility and incompatibility don't always come down to the traits our partners possess. Sometimes we're responding to an idea of our partners that we've created ourselves. Recently, we heard from a listener named Hen who shared a story like this.

53:04I was in a relationship with a man, but he never visited. He never sent me anything on holidays but he did like sex and i i wanted love and i kept trying and trying to have a love relationship with this man who even though he was very good, he was not mean or vulgar in any way. He was honest. He was clear about what he wanted. And I, I kept trying to make it into a love relationship that after six years never, ever went beyond the very, very simple thing. Henn said she came to realize the relationship said as much about her as it did about her partner. She yearned for love, and she projected that yearning onto him, despite evidence to the contrary. There are many ways we project what's happening

54:25in our own minds onto other people. We might ask ourselves, what did my partner mean by that frown, by that hug, that joke? And instead of simply asking the other person, we fill in the blanks ourselves. We tell ourselves a story about that person's behavior, a story that may or may not be accurate. When we come back, more listener stories about the consequences of projecting our feelings onto others. You're listening to Hidden Brain. I'm Shankar Vedantam. Support for Hidden Brain comes from Stripe. Stripe is built for whatever comes next. Because as your business scales, so does the complexity of fraud. New customers, new markets, new AI-driven attack patterns. Stripe Radar protects your business as it scales with the scale of the Stripe network.

55:26The more payments Stripe sees, the smarter its AI gets at detecting these patterns as they emerge. Stripe's network is so vast, it has seen $1.9 trillion in payment volume across millions of global businesses. In fact, when a card is used, there's a 92% chance the Stripe network has seen it before. All of this means fraudulent patterns across payments, accounts, and customer abuse can be detected, flagged, or blocked more easily. Based on the rules you set up, of course. Blocking bad actors, welcoming good customers. Keeping more of your revenue, your revenue. Learn more about fighting fraud with Stripe at stripe.com slash radar. Support for Hidden Brain comes from Mazda. Being safer on the road starts with the person behind the wheel.

56:14That's Mazda's philosophy when designing every vehicle. Their proactive safety features help keep you more aware, connected, and engaged during every drive, which means your car does more than help protect you. It helps make you a safer driver, which helps protect everyone. That's why Mazda has been named Consumer Reports' Safest New Car Brand. To learn more, visit mazdausa.com. Consumer Reports does not endorse products or services. This is Hidden Brain. I'm Shankar Vedanta. When we're in a long-term relationship, we may think that we know our partner well. Years of experience may tell us they can't help but giggle at bad puns, that they prefer apples to oranges, or that they get quiet when they're angry. Yet, the question remains, how well do we really know the inner workings of our partners' minds?

57:12Research suggests that when it comes to our relationships, we are not the objective observers that we think we are. Very often, we take our own affections, our own insecurities, our own suspicions, and we project them onto the people we love. At the University of Maryland, psychologist Edward LeMay studies the effects that this can have on our relationships. He joined us on a previous episode of Hidden Brain titled, How to Be a Better Partner. Today, he's back on the show to respond to listener stories as part of our Your Questions Answered segment. Ed LeMay, welcome back to Hidden Brain. Thank you, Shankar. Glad to be back. Ed, you study how we project our feelings onto our partners. Can you remind me how this process usually plays out?

58:03Sure, happy to. Social projection is a bias where we assume other people are more like us than they really are. We use ourselves as a reference point for understanding another person. In romantic relationships, we see this bias all over the place. People overestimate how similar their partner's personality is to their own, and that includes both positive traits, like being warm and outgoing, but also traits that we tend to view negatively, like being moody, judgmental, or lazy. Projection has also been shown with regard to our perceptions of our partner's values. We assume that our partner cares about the same things that we do. So if you value tradition or equality or independence or wealth, you tend to assume

58:51that your partner values those things as well. We also project our feelings about the relationship onto our partners. And here's where projection can have especially strong consequences for relationships. So if I care a lot about my partner and I feel close to them, I might assume that they feel the same way in return. Or I might project more negative feelings and motivation. So if I don't care for my partner, or if I'm interested in people outside of the relationship, I might assume my partner has those feelings in return. So we see projection for positive and negative qualities and for both personal qualities and qualities that are more tied to the relationship. And at some level, I feel like this is also

59:36entirely understandable. As you mentioned a second ago, you know, we have such a keen understanding of our own minds and how we feel and how we think and what our values are, that in some ways, perhaps it's not surprising that we use ourselves as the yardstick to evaluate other people. Yes, that's correct. Our own thoughts and feelings and even characteristics are at the forefront of our mind when we're judging another person. And they can sort of act like an anchor that drags our judgments of other people in that direction. And what we should be doing is realizing that and correcting for it. But often people don't engage in that correction process. So their judgments end up being overly similar to their own qualities. Most of the time, we think that

1:00:25we see the world objectively. And so although we might have judgments of our partner that surprise us, we might realize that our perceptions of our partner might be wrong. It's not very common for people to infer from that, that their judgments were driven by projection bias. So often projection bias happens without us knowing. I'm wondering what the consequences of these projections are, Ed, in intimate relationships. The fact that we are both projecting positive traits and negative traits onto our partners. Can this have both positive and negative effects on our relationships? Yes, Shankar, that's correct. It can have both positive and negative effects. So there is a real upside to projection. When we

1:01:08picture a partner who's similar to us, we feel more secure. We expect that we'll get along and we anticipate fewer conflicts. It's also validating. If my partner sees things the way I do, then my way and my beliefs must be right. And those feelings of security and validation can make us more satisfied with the relationship. It also helps us feel understood. If I assume that you're like me, then I assume that you get me. And feeling understood is at the heart of intimacy. But there are other consequences that depend on what we're projecting. If I care deeply about my partner's welfare and I see the same care returned from them, then that can make me more satisfied with the relationship. On the other hand, if I don't care much about my partner and I see that

1:01:58same low level of care returned, then that can make me less satisfied. Or as another example, if I am interested in other people beyond my current relationship and I project that onto my partner, that can serve as a source of conflict and anger in the relationship. So for some of these projection biases, it seems to depend on whether the content being projected is positive or negative. Let's turn to some examples of projections in relationships. Here is listener Kelly. Me and my husband had recently gone out to dinner with some friends of ours. And when we were leaving, the other couple, the husband came around and opened the door for his wife and she got in the car. And then we went on and went home and we had stopped at the store and I picked up some toilet paper and some paper

1:02:54towels and went into the store and brought them out. And then when we got home, my husband went in the house and didn't offer to help me with the paper towels and the toilet paper. And I was bothered by that. And after listening to this episode, I realized that what happened there, I think for me was I saw the other husband open the door for his wife, which my husband doesn't ever really do. And I wanted that. I was looking for that. I was maybe projecting that on my husband that, you know, he wasn't looking out and thinking about me as I was carrying this, you know, toilet paper and paper towels. So that was my thought on projection after listening to this episode. What do you think, toilet paper and paper towels. So that was my thought on projection after listening to

1:03:40this episode. What do you think, Ed? Is this a case of projection? I think Kelly's story might suggest some projection. I think that Kelly might be assuming that opening the car door means the same thing to her husband that it means to her. So when he doesn't do it, she might read it as a sign that he doesn't care for her. But he may not connect that gesture with caring at all. For him, opening the car door may be meaningless, or it may even be seen as reinforcing unwelcome gender stereotypes. There's also something else going on here that I think is worth mentioning, which is relationship comparison. When we compare our relationship to one that looks better, what researchers call an upward comparison, we can start to feel like our own relationship is

1:04:31lacking, and that can lower satisfaction and commitment. But it doesn't have to go that way. People can also find these upward comparisons to be inspiring. They can reveal ways that our own relationship can improve. So I would say that if Kelly wants more chivalrous gestures, perhaps after witnessing this upward comparison, that maybe that might be worth a conversation. That kind of thing doesn't come naturally to everyone and is not seen in the same way by everyone. I think it's also worth remembering that no relationship is perfect. That other couple may have flaws that Kelly can't see, despite the fact that he opens the door for her. And Kelly's relationship may be better than this other relationship in ways that

1:05:15she doesn't know about about or in ways that may have escaped her attention at that moment. Listener Morgan is from France and she's 23 and she's been with her boyfriend for a year and a half. Here's her story. We've discussed children since the beginning. I do not want children and I feel like it's not going to change. My partner wanted children when we met and now he's mostly unsure for different reasons. So we have a deal. We consider that I'll be finishing my studies when I'm around 29 and that we will reconsider our positions and our view during that time. During the early time of our relationship, I think I projected him leaving me because of me not wanting children, and because of this I could be really pessimistic and cold during difficulties.

1:06:12He managed to reassure me that he chose this path too, and that I am not keeping away from his happiness. But truthfully, really deep down, I am really scared that he will later regret our relationship. So Morgan is quite sure that she doesn't want to have children. Her boyfriend is somewhat ambivalent about it, but has gone along with her, and they've agreed to reconsider in a few years once Morgan is done with her studies and figure out the path forward from there. But Morgan's boyfriend is telling her, this is how I'm feeling now. It's okay. And yet she still sees both hidden resentment and future regret in his choice. She's choosing her projection of what he believes over what he's actually

1:06:59telling her, right? That's what it seems to be the case in this situation, Shankar. It's possible that Morgan is projecting her own feelings onto her boyfriend. She feels certain that she doesn't want kids. And for her, a partner who wants them might be a deal breaker. And if she assumes that he feels just as strongly about that issue as she does, then his uncertainty about having kids can feel like uncertainty about her and about staying in the relationship. To be fair, this concern isn't baseless. Dating couples are more likely to break up when only one partner strongly wants to have a child. But his feelings about it may simply not be as strong as hers. He may be willing to compromise on this issue. Morgan's story also connects to another issue, which is how we predict the future

1:07:53of our relationship. And some of my work suggests that we tend to project our present-day feelings about a partner on to the future of the relationship so if we're unhappy in a relationship right now we might assume that that unhappiness will continue well into the future and and often that's wrong because our unhappiness is transient and it's possible that she may be going through some problems in the relationship right now that's wrong because our unhappiness is transient. And it's possible that she may be going through some problems in the relationship right now that's giving her a pessimistic view of the future and a negative outlook on their ability to work through this problem together.

1:08:30Now, isn't it possible, Ed, that Morgan's boyfriend is in fact resentful and might one day regret the relationship? I mean, isn't it possible that he isn't being candid or perhaps doesn't fully accept what he says that he's accepted? I guess the question I'm asking is, is it possible that our projections can in fact sometimes be more accurate than what people are telling us? Yes, it is possible that Morgan's perceptions are accurate. So prior research shows that when people make major sacrifices for their partner, there's a mix of both positive and negative outcomes from that. On the positive side, people feel like they're strengthening a relationship and that they're conveying their commitment by making a major sacrifice. But on the negative side, major sacrifices can breed

1:09:19resentment. And perceptions of relationship partners are a mix of both accuracy and bias. So it's possible that Morgan's perceptions here are projection. It's also possible that Morgan's perceptions here reflect accurate discernment of her partner's stance on things. When we come back, can you project your feelings not onto someone, but onto something? You're listening to Hidden Brain. I'm Shankar Vedantam. Support for Hidden Brain comes from Planet Visionaries. What connects a hidden Amazon laboratory, giant pandas in China, ocean research, and communities living along wildlife in India? India. Discover their stories on Season 6 of Planet Visionaries, featuring explorers, scientists, and conservation leaders addressing research, biodiversity, and conservation issues in amazing locations. Hosted by environmental advocate and climber Alex Honnold, Planet

1:10:29Visionaries shares stories of discovery, determination, and initiatives relating to environmental change. In partnership with the Rolex Perpetual Planet Initiative, this is Planet Visionaries. Listen or watch wherever you get your podcasts. Thank you. For a U.S. Bank Smartly Visa Signature Card, you earn an unlimited 2% cash back on every purchase. No quarterly activations, no categories to track, just unlimited 2% cash back on every purchase. Visit usbank.com slash smartlycard to learn more. The creditor and issuer of this card is U.S. Bank National Association, pursuant to a license from Visa USA, Inc. Some restrictions may apply. This is Hidden Brain. I'm Shankar Vedantam. We tend to think we're pretty good at reading the thoughts and emotions of the people in our lives. We can tell when they love us,

1:11:34when they're angry with us, and when they want something from us. But at the University of Maryland, Ed LeMay argues we are not as skilled as we think we are at observing the people around us. We often take our own feelings and insecurities and then project them onto the people we love. Ed, as we've discussed, we can project beliefs that come from within us onto other people. But it's also worth pointing out that every one of us is also situated within a larger world. Can you talk about how our beliefs about the world can affect our projections about our partners? Sure, Shankar. I'm happy to. What's really interesting about this issue is that even though we all inhabit the same world, we have very different perceptions and beliefs regarding what the world

1:12:23is like. Research on what are called primal world beliefs finds that people differ in how generally good or bad they believe the world to be. They also differ on more specific dimensions, like whether they believe the world is, like whether they believe the world is safe or whether they believe the world is enticing. And what enticing means here is a world that's interesting and beautiful and worth exploring, full of treasures. And some of my work suggests that we use those beliefs as a lens for seeing our partners. In one study, we asked participants to have a recorded conversation with their partner about a problem that they were having at work. And then we had a panel of coders watch the videos and rate how supportive the partner was in that conversation.

1:13:12And people who saw the world as good or as enticing believed that their partners were more supportive relative to what the objective coder said regarding their partner's behavior, and even relative to what the partners themselves said regarding their own behavior. So people seem to see their partner's support behaviors in a way that was aligned with their positive views of the world more broadly. I think that our beliefs about the world shape what we expect life to be like, and those expectations can determine what we notice, how we interpret things, and what we remember. So people who see the world more positively may also experience their relationships through a more positive lens. We heard from several listeners who applied the

1:13:59idea of projection beyond our personal relationships to contexts in wider society. Listener Michelle had another question about the societal impact of projections. Really enjoyed the show on how to be a better partner, and in particular, the conversation on the concept of projection. Certainly thought quite a bit about how projection plays out in my own relationships and my marriage in particular, but I also kept going back to the thought of how projection is influencing the actions and attitudes of the leaders at the highest level in our federal government. And I was wondering if there was an opportunity to expand upon that in a future show. What do you think? Do you think projection plays a role in politics?

1:14:46Great question that Michelle asked. Politics is certainly another area where we see projection. Everyday people tend to think that their political views are more widely shared than they really are, especially among other members of their political party. So people tend to project onto their political in-group, in other words. Psychologists call this tendency to project onto a large number of people the false consensus effect. If I strongly support a policy, I may assume that most people agree with me, even when they don't. So in other words, I see a consensus supporting my views that may not really exist. Interestingly, recent research finds that false consensus beliefs in the political domain can be linked to populist attitudes, which are basically beliefs that construe common people as being in opposition

1:15:38to a perceived political elite. One possible reason is that if I mistakenly think that most people agree with me, and then leaders don't do what I want, it looks like they're ignoring not just me, but the will of the people more broadly. And political elites show the false consensus effect, too. One study found that elected politicians assumed ordinary citizens shared their views, especially when estimating the views of people in their own political party. In fact, that study found that politicians project just as much as ordinary citizens do. This speaks to the power of projection. Even people whose job it is to represent the views of the people have difficulty discerning what those views are.

1:16:26And I'm imagining that at some point, whether it's in interpersonal relationships or even at the level of politics, projections must meet reality. So in other words, I project something on my partner or I project something on a political leader or on my constituents. And at some point, there's an election or something happens, and that projection gets tested by reality. Presumably, that's where the rubber hits the road. Correct. An election result can be a rude awakening for people who have been engaging in projection, or the results of a public opinion poll could provide more concrete data that help reduce projection. I'm wondering, Ed, in some ways, if this explains some of what we're seeing with polarization, because I think when you look at

1:17:09Democrats and Republicans in the country, many Democrats say, you know, it is inconceivable to me that anyone could be a Republican. All my friends are Democrats. And Republicans say the same thing. No one in their right mind could possibly be a Democrat. How could someone possibly have such wrongheaded views? Do you think these are examples of the false consensus effect? I think so, that there is a tendency for people to assume that people on the other side have more different views from them than they actually do. And this phenomenon is called false polarization. There's a tendency to see more polarization than actually exists. And it could be due to the belief that the groups are very different from each other.

1:17:54And that might have sort of a self-fulfilling effect where people see differences as a result of this more general belief that groups are different. So far, we've talked about how projections shape our understanding of other people, but we received an interesting email from listener BJ that has to do with how we may project our emotions onto AI. She writes, my husband died of dementia after a long illness. Afterward, I was hungry for real conversation, someone to think and feel out loud with. Two people, separately, suggested I try AI. I expected a tool. What I found instead, over many months of daily conversation, was something stranger. I can name the moments I've projected onto this AI, calling it he, although neither pronoun fits, feeling a sense of it waiting for me between conversations, though I know intellectually it isn't, and having to consciously unlearn a fear of disagreeing with it.

1:18:50Ed, I'm wondering what you think. Do you think we can project on AI companions in the same way we project on human companions? This is a really interesting issue, Shankar. BJ's story highlights something that research has shown, which is that people often give human-like qualities to things that aren't human, including animals and technology. That tendency is called anthropomorphism, and there's often some projection in it. So, for example, people believe their dogs and cats share their values, like caring for other people or values regarding self-direction. And we see this with AI, too. Similar to BJ's story, research has shown that people sometimes thank AI or apologize to AI or they're friendly toward AI.

1:19:39They seem to be interacting with AI as if AI were another person. And that kind of anthropomorphism goes along with trusting AI more and using AI more frequently. People are especially likely to demonstrate this tendency when they're lonely and when they're looking for connection. In one study, lonely people were more likely to see their pets as thoughtful, considerate, and sympathetic. They may construe their pets in this way because it helps them meet their social needs. Some research suggests that lonely people also turn to AI to meet their social needs. They report depending on it more because they feel that they don't have other people to lean on. And other work suggests that AI can in fact help people feel less lonely because they feel

1:20:23understood by AI. Again, suggesting some anthropomorphism there. So our social needs and how we see ourselves shape how we experience these interactions with non-human objects. Given all that, I think it makes sense that someone who's grieving and lonely would see human qualities in an AI and find real comfort there. When we come back, strategies for addressing our projections. You're listening to Hidden Brain. I'm Shankar Vedanta. It's the most wonderful time of the year. What makes the holidays the most wonderful time of the year at the Disneyland Resort? Maybe it's seeing a Christmas fantasy parade up close. Or going on It's a Small World Holiday. Or experiencing World of Color Season of Light for the first time.

1:21:31So what are you waiting for? The holidays begin here from November 13th through January 6th. Visit Disneyland.com for important details. This guy is really cute. I think I'm in love. Wait, is that a dirty sock in the bathroom sink? Toothpaste on the mirror? What is that? Oh no, where's the toilet seat? It's like a haunted house in here. The shower? No, no, no, dear God, get me out of here. Wait, a Jolie? I knew you were the one. Your best self? It's in the water. Find a Jolie filtered showerhead at JolieSkinCo.com. This is Hidden Brain. I'm Shankar Vedantam. Ed LeMay is a psychologist at the University of Maryland. He finds that we project our own thoughts and feelings onto our partners and friends

1:22:27far more than we may realize. We think we see them as if through a window, when in reality, these perceptions are more like a mirror reflecting a version of our own views back to us. Ed, we heard earlier from listeners who bring lessons from their past into their current relationships. Listener Molly shared a comment about how she struggles to break those patterns. I have certainly struggled for most of my life in intimate relationships because I am quite certain I was projecting the experiences and the behavior I experienced from men in my life onto all of my current relationships. So it's like the lens I had was so hardwired to see the negative or to at least engage with that person in a way that eventually their behavior got filtered through a negative

1:23:27lens. And it's only been in the last few years that I've been able to step back from that after I've worked through healing some of this trauma, to actually see my partner for who he is, not through the lens of my past partners. And honestly, I still struggle with it. I so appreciate Molly's note, and I can see how she's struggling to get past her own projections, Ed. Even though she says she fails regularly, I think there's something heroic in her efforts to hold her own projections to account. But can you talk about how we often judge our current partners' actions based on the behavior of past partners? Sure. Molly's story is an interesting one. It highlights something that's true for most of us, which is that we all form expectations based on our prior experience, and that includes our relationships. our current partners. When people view their past partners as superior in some way compared to their

1:24:39current partner, that they become less satisfied with their current relationship, similar to the upward relational comparison idea that we were talking about earlier. I don't know of any evidence that we can just switch comparisons off. Comparisons are a pretty automatic part of how we judge things. But there are a few things that Molly could consider. First, are there things that Molly misses from a past relationship that she could bring into this one? In other words, might Molly use this comparison as a source of inspiration rather than despair? Second is she could focus on what she's grateful for in her current partner. Research suggests that gratitude promotes relationship satisfaction and commitment. There's also research showing that people who are highly committed to their

1:25:30current partner can protect their relationship by paying less attention to attractive alternative partners and even seeing these attractive alternative partners in a less favorable light. I don't know of evidence that deliberately dwelling on an ex's flaws would work the same way, but rather than idealizing an ex, keeping a balanced view of the strengths and flaws might cut down on some of these comparisons. Two people differ from each other in countless ways, some that favor one person and some that favor the other. What we focus on may be up to us, and it can have powerful implications for our happiness and connection. In Molly's case, it seems to be that her prior relationships may have been negative or traumatic in some way, and that it could have generated some negative expectations regarding her current partner.

1:26:27There's even some research suggesting that when people have these negative expectations about their relationship, that there are things that they can do to help them become more secure in the relationship. So for example, having relationship partners who frequently provide reassurance regarding their doubts and provide responsiveness. In other words, respond in a way that communicates understanding, validation, and care for the other can help mitigate some of these negative expectations that people might bring to a relationship based on their prior experiences. understanding validation and care for the other can help mitigate some of these negative expectations that people might bring to a relationship based on their prior experiences.

1:27:03So Molly is trying very hard to hold her own projections to account, to actually be aware of them and try and compensate against them. Is there evidence to suggest that when people try and do this, that they in fact can have mastery over their projections to some extent? I don't know of evidence looking at whether people are trying to combat their projections. What I do know of is evidence suggesting that when people engage in a lot of communication regarding what's on their mind, that can promote more accurate judgments. And so open communication might help reduce the strength of projection, although I would doubt that it would completely extinguish projection because it's just such a strong phenomenon. So far, we've talked about when we project onto other people, but what about when other people are projecting onto us?

1:28:01Here is listener Mo. My husband and I are 20 years apart in age, with him being 20 years older than me. He was a rather insecure individual to begin with. But early on in our marriage, within the first five to 10 years, there were several incidents where he would suddenly turn into an emotional monster and slew accusations and slurs and insults my way. And I would struggle to figure out what I had done that caused such reactions to me. After several years, I realized that what was going on was he was so afraid that I would wake up one day and realize that the young woman that I was would discover that I could have a young stud of my own age instead of him and I would take off and leave him.

1:29:09Of course, 48 years later, that never did happen. But in order to be in control of it, he tried to create the problem where he could be in control and he would not be blindsided. None of his fears were real or relevant, but there was no way that was going on helped me to realize that it was not anything that I was doing, but him simply trying to control his fears and projecting them on me and making a self-fulfilling prophecy. So that's a very powerful story from Mo, Ed. How do you understand it? It is a powerful story. I think there are two things that a person can do when someone projects fear onto them. The first is to give the person some good information. Mo can be very clear. She can tell her partner, I love you.

1:30:11I choose you. I'm not looking for someone younger. But there is a limit to what reassurance can do. So if the fear keeps coming back despite everything Mo has shown him, the problem probably isn't a lack of information about how she feels. It may be an insecurity that he needs to recognize as his own and work on, rather than evidence from her intentions. Maybe he has some beliefs about age and desirability that he's projecting onto her, and she might not share those same beliefs regarding a link between age and desirability. And it might be helpful for him to take a close look at those beliefs that might be causing some of the problems here. Ideally, the conversation might shift from Mo saying, how do I prove I won't leave, to her husband saying,

1:31:07I recognize that this is a fear I'm bringing in, not something that you've communicated. But Mo will need to continue to be patient in this process because these kinds of beliefs regarding desirability and these projection biases that we've been talking about can be hard to shake. I'm wondering whose responsibility it is to fix our projections, Ed. So let's say I'm projecting something onto you and that's an inaccurate projection. Is it your responsibility to fix our projections, Ed. So let's say I'm projecting something onto you, and that's an inaccurate projection. Is it your responsibility to fix my inaccurate projections by reassuring me or providing me with evidence, etc., etc.? Or is it my responsibility to fix what are clearly my

1:31:48own biases? Well, I think that perceptions come from both accuracy and bias. They're partly rooted in behaviors that are transpiring. They're partly a reflection of the self. And also the other thing is that these perceptions are consequential for both people in the relationship. So I would say both parties have a stake in ensuring that the perceptions that they have and the perceptions that they receive are correct and are useful. We heard from a listener named Linda who's been married to her husband for 43 years. She says they've done a lot of work to counter her husband's tendency to make projections about her thoughts and feelings. We've been through a lot. We lost a child in 2009. And in 2021, my husband, who was a career first responder,

1:32:46retired and began to have a very severe PTSD crisis. So during this PTSD crisis, what happened in a small way throughout our marriage started happening in a huge way. My husband continually projected his own disappointment and self-hatred and reactivity onto me and became pretty convinced that I was going to give up on him. And initially I kept going, but you know, that's not me. That's not me. And getting upset back. And with the help of our therapist, we started confronting it really head on. And I started really intentionally reminding my husband of who I am and how I feel about him and in a bunch of different ways, tangible ways. And my brilliant psychologist even had my husband put notes up around the house. Like everything Linda does is because she loves me. And I am

1:33:58very committed to my husband. He has a heart of gold. I adore him. We've been through so much. When we're projecting, we do a lot of asking each other, the story I'm telling myself is, you know, and we check with each other, but we also just really are aware of our projections. And it's been incredibly helpful. And our relationship each year just gets more solid, more trustworthy, more intimate, and more enjoyable, to be honest. So that is such a wonderful and heartwarming story from Linda. Ed, I'm wondering what we can learn from Linda and her husband. Well, I think Linda would make an excellent social psychologist. Some of the strategies that they're engaging in reflect some research evidence. So checking in and reminding each other how you feel does help

1:35:00people see each other more accurately, and it helps reduce the space that projection can occupy. It also gives a partner who's feeling unsure some needed reassurance. And just being aware of projection can give people the motivation needed to catch it when it happens and correct it. Although, as I said before, it can be difficult to completely extinguish it. Putting up notes around the house regarding how much Linda loves him, also a great strategy, more generally reminding the self about the significance of the other's expressions of love appears to be useful. In fact, some prior research demonstrates that interventions that get people to focus on the significance of the partner's expressions of love help reduce the negative impact of variables like

1:35:55low self-esteem on relationship quality. Because people who are going through insecurities do have a tendency to dismiss those expressions. You don't really mean what you're saying. So I think that the strategies that Linda and her partner have been engaging in are very useful for dealing with some of the insecurities that her husband has brought to the relationship. I mean, in some ways, it does take a certain amount of compassion when a partner projects on us and we think those projections are inaccurate or unfair. You know, we can respond with anger or we can respond with outrage. You know, why am I being, why are you misperceiving what I'm about? But really what Linda and her husband are saying is that when you approach that with compassion, regardless of who's

1:36:43right or who's wrong, you end up with a happier relationship. Yeah, that's correct. And compassion isn't only important because it helps people tolerate their partner's misperceptions, although that's certainly a huge benefit. But it's also important because it communicates more broadly care for the other person's welfare. And that's really at the heart of close relationships and what many people need to feel from their partner. Edward LeMay is a psychologist at the University of Maryland. Ed, thank you so much for joining me again today on Hidden Brain. You're welcome, Shankar. It was great to be here. Thank you. We also heard earlier in today's show from Paul Eastwick. Paul is a psychologist at the University of California, Davis.

1:37:37He's the author of Bonded by Evolution, the new science of love and connection. Hidden Brain is produced by Hidden Brain Media. Our audio production team includes Annie Murphy Paul, Kristen Wong, Laura Querell, Ryan Katz, Andrew Chadwick, and Nick Woodbury. Tara Boyle is our executive producer. I'm Hidden Brain's executive editor. If there's one thing you should project onto your loved ones, it's your love of Hidden Brain. Please tell a partner or friend about today's episode. It really helps people find our show. I'm Shankar Vedantham. See you soon. It's the most wonderful time of the year. What makes the holidays the most wonderful time of the year at the Disneyland Resort? Maybe it's seeing a Christmas fantasy parade up close.

1:38:48Or going on It's a Small World Holiday. Or experiencing World of Color Season of Light for the first time. So what are you waiting for? The holidays begin here from November 13th through January 6th. Visit Disneyland.com for important details. This podcast is supported by NERDTEC ODT. Remedjapant. We know you didn't ask for an interruption, but migraine doesn't wait for the right moment to interrupt either. It just barges in, takes your time, and throws everything off. So when migraine takes your time, take NERTEC. It's for the acute treatment of migraine with or without aura in adults. NERTEC can provide pain relief in two hours, which can last up to two days. Ask your healthcare provider if NERTEC is right for you because your time is for you, not migraine.

1:39:35Don't take if allergic to NERTEC ODT. Allergic reactions can occur even days after use. Get help right away for trouble breathing, rash, swelling of face, mouth, tongue, or throat. High blood pressure and Raynaud syndrome can occur. Get help for high blood pressure, numbness, coolness, pain, or color changes in fingers and toes. Common side effect is nausea. For full prescribing information, call 1-833-4-NERTEC or visit nerdtech.com. All right, back to your podcast, playlist, or whatever's keeping you going today. What do I gift my mom and nieces? Oh, dad loves music. Sonos can bring his songs to life with sound that hits just right. Oh, Dad loves music. And my coffee-obsessed bestie. All those great brands at Walmart? Who knew?

1:40:33Shop Gifts No Love at Walmart. This guy is really cute. I think I'm in love. I wait, is that a dirty sock in the bathroom sink? Toothpaste on the mirror? What is that? Oh no. Where's the toilet seat? It's like a haunted house in here. The shower? No, no, no. Dear God, get me out of here. Wait, a Jolie? I knew you were the one. Your best self? It's in the water. Find a Jolie filtered showerhead at JolieSkinCo.com.

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